Rawr Pet Food

Brand Visual Identity | Concept Presentation/Pitch
Year | 2020

Rawr Pet Food, is a start-up that required a logo, brand identity and concept presentation for their proposal to investors. The solution was found in a customised wordmark. The silhouette of a dog face was incorporated into the letter “r” giving it a quirky and memorable icon.

Warm stylish colours were chosen for the colour palette to make the user expense luxurious and uplifting.

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